Questions with answers on Pricing Strategies

How will you Select the pricing Objective?
How the demand is determined?
What is the process of estimating costs?
Explain the methods of analyzing competitors.
Explain the process of selecting a pricing method.
How will you initiate & respond to price changes?

Questions with answers on Integrated Marketing Communication

What is the Meaning and Role of IMC?
What is the process of designing effective communication programme?
What is the Meaning and role of the elements of communication mix?
Explain the process of Leveraging Social Media for effective communication.

Questions with answers on Distribution Strategies

Explain the Concept of Value Networks.
What are the Role of marketing channels?
How the Channel design decisions are made?
How the channel management decisions are made?
What is the process of Channel Integration through Vertical Marketing systems & Horizontal

Marketing Systems.